VIDEO: Data Protection benefits business

SYNOPSIS AND KEY POINT 
Bojana Bellamy talks about the business benefits of doing data protection well. As President of the Centre for Information Leadership – the global privacy think tank – she relates stories about the damage which can be caused by ignorant or arrogant attitudes to personal data and the paybacks from responsible data use. She emphasises that the right culture is essential, and that behaviours invariably are set by the “Tone from the Top” and a recognition of why “Data Hygiene” matters. “If we only look at data privacy as a matter of legal compliance, people will not get excited. If organisations manage to understand the business value of good data protection, that changes everything. More trust. More customers. Doing more with the data.”

BIO
Bojana is the President of the Centre for Information Policy Leadership (CIPL) - a pre-eminent global information policy think tank located in Washington, DC, London and Brussels. 

With more than 20 years of experience and deep knowledge of global data privacy and cybersecurity law, compliance and policy, Bojana has a proven industry record in designing strategy, and building and managing data privacy compliance programs.

Currently, Bojana sits on the Internet Commission Advisory Board, the OECD’s Privacy Guidelines Expert Group and the Thomson Reuters’ Practical Law Data Protection Consultation Board. She participates in many industry groups and is a regular speaker at international privacy and data security conferences.
 
Prior to joining CIPL, Bojana served for 12 years as the Global Director of Data Privacy at Accenture, and worked for eight years as Principal Consultant with Privacy Laws & Business.